North-side Miami native Eighty8 keeps the trail-blazing, fiery momentum at a high as he unleashes the official music video to his debut single “Hit.” The video directed by David Rousseau made its world broadcast premiere via BET Jams courtesy of Cash Money Records last week as the efficacious rising artist delivers doses of potent energy and emotion that displays his budding impact. Watch the official video above.
“Hit” made its debut last month and immediately amassed attention from the masses and media as the track garnered co-signs from Hip Hop DX, Hip Hop N More, On Smash, Respect Magazine, Hype Off Life and more.
Check out the official video to the Balistic Beats/ High Volume/Tracksion produced track today as Eighty8 preps his next set of hits!
Roots can shape personality. Our lineage informs how we act and how we react to any given situation. Drawing on Jamaican and Haitian heritage, Eighty8 translates emotional extremes into an unpredictable and undeniable hybrid of R&B, hip-hop, pop, and island flavors. Generating nearly 3 million Spotify streams independently, receiving acclaim from Hip Hop DX, Hip Hop N More, On Smash and signing to Cash Money Records in 2020, he’s ready to formally introduce himself. He adopted his name during a period of self-discovery after learning that the number 8 represents a sense of power and exemplifies peace and unity.
Born and raised on the North Side of Miami, at three-years-old, he realized he could sing and spent hours replaying an old Michael Jackson VHS as he obsessively studied the King of Pop. Throughout middle school, he sang to girls in the hallway and shutdown the stage with show-stopping performances at pep rallies and talent shows. As a teen, he joined the R&B group 4thand Ocean, recording music for Warner Bros. Records. Following the group’s split, he caught the attention of Balistic Beats and dropped the single “Pree.” Not only did it light up radio in Miami, the song amassed 1.6 million Spotify streams. On its heels, he maintained this momentum with “Trilly Wonka,” which accumulated another 561K Spotify streams. The music made its way to Cash Money Records and Eighty8 was signed to the roster in 2020.
About Cash Money Records:
Since 1991, Brothers Bryan “Birdman” Williams aka “Baby” and Ronald “Slim” Williams have built Cash Money Records into a legendary force in the music industry. Through tireless devotion and an unparalleled work ethic, the duo founded the legendary label in the New Orleans housing projects and elevated it into a multi-million-dollar empire and cultural tastemaker. Not only is the company revered as an iconic and enduring global street brand, it’s become the most successful independent record label in America boasting a bevy of chart-dominating, multi-platinum artists and Grammy Award winners and cumulative sales over 100 million albums worldwide, the roster includes Jacquees, Blueface, Deemic, Juvenile and more. The label also houses Lil Wayne’s imprint Young Money Entertainment (Drake and Nicki Minaj) as well as a publishing arm Cash Money Content. Cash Money Records is distributed by Republic Records, a division of Universal Music Group, the world’s largest music company.