Quality Control’s “Female Goat” a.k.a Lakeyah returns with the accompanying visual for her first solo release of 2023, “Want Em Hood.”The young scribe’s smash single earned rave reviews upon release, garnering praise from publications like XXL, Rolling Stone, and BET to name a few.
Directed by Diesel Filmz (Latto, Lil Baby, Lil Durk), the video flawlessly captures a summer’s fun in a way that doesn’t feel forced. Complete with a surprise cameo from Maiya The Don, Flo Milli, and Skilla Baby to name a few, Lakeyah hits the court by day and parties by night, bringing her concept to life and affirming her It-girl status.
“Want Em Hood” hinges on a head-nodding and nostalgic sample as Lakeyah locks into a fierce flow. The fresh track is a fearless rework of Gorilla Zoe’s 2007 hit record “Hood N****,” and combines pearl-clutching rhymes with brazen confidence. Rich with sparse trap production and her signature brand of braggadocious rap, Lakeyah instantly envelopes the listener with a sharp cadence.
To commemorate the release, Quality Control’s flourishing rap star played host to an invite-only affair over the weekend. The Y2K-themed party became the talk of the town overnight as industry peers and contemporaries gathered to celebrate the launch of Lakeyah’s new single. See recap HERE.
“Want Em Hood” continues Lakeyah’s hot streak, and builds on the momentum of her 4-track single, “ADD IT UP,” released last month (June 2) with Detroit rapper Kash Doll. Elsewhere, the Milwaukee-bred wunderkind has dominated in the media and entertainment space, most recently headlining the 2023 installment of CultureCon L.A. – as People detailed. Not to mention, Lakeyah is gearing up for the return of BET+’s unscripted reality series “The Impact Atlanta,” doubling back for season two after a successful run with season one.
The Milwaukee-born rapper and singer entered the spotlight in 2019 with a remix of a City Girls track for the viral “First Day Out” challenge, which gained traction online and caught the eyes of Quality Control Music and City Girls’ JT, who reposted her track. In early 2020, Lakeyah followed up with The Keymix II project, which introduced the world to her unmatched range, effortlessly swinging between aggressive, braggadocious rap and soulful, earnest R&B tracks. Later that year, she remixed Lil Baby’s “Sum 2 Prove” and “We Paid.” Again, her “We Paid” remix was quickly reposted by Lil Baby, and Quality Control signed her immediately. Since signing, Lakeyah has consistently fed her fans with music–releasing Time’s Up in 2020 and In Due Time in 2021–and landed a spot in XXL’s coveted ‘2021 Freshman Class.’ The momentum continues in 2022 with her signing to Motown Records and the release of two EPs, No Pressure Part 1 and No Pressure Part 2 [Quality Control Music/Motown Records]. The projects boast breakout singles “Mind Yo Business” [feat. Latto] and “Real Bitch” [feat. Gloss Up] respectively, showcasing Lakeyah’s clever flows, cutting-edge delivery, and undeniably catchy hooks. With a unique style, natural talent and so much range, Lakeyah is destined to climb the ranks to stardom.