Independent rap titans $UICIDEBOY$ and BONES have released a dark and gripping visual for their collaboration “Now And At The Hour Of Our Death.” [Watch Here]. The track appears on $uicideboy$ upcoming fifth studio album Thy Kingdom Come, arriving August 1st. The haunting, emotionally charged single blends hard-hitting raps with eerie lo-fi melodies, brought to life through darkly cinematic visuals that deepens the song’s raw intensity. Fans have been craving this collaboration since they first teamed up on 2014’s acclaimed record “Maple $yrup.”
Both $UICIDEBOY$ and BONES will hit the road together on the upcoming annual Grey Day Tour, a massic 44-date arena and amphitheater run kicking off August 5th in West Palm Beach, FL. Tour openers include rising New York rapper Joeyy and G59 mainstays Night Lovell, Germ, and Chetta. For the second year in a row, the tour will partner with mental health nonprofit PLUS1.
Thy Kingdom Come follows $uicideboy$ 2024 project New World Depression, which debuted at #1 on the Top R&B/Hip-Hop Albums chart and the Independent Albums chart and Top 5 of the Billboard 200. The album gained 60 million streams on Spotify in its first week and debuted #13 on the Global Spotify Chart with four tracks landing on the Billboard Hot 100. Thy Kingdom Come will also mark the first time the group is featuring guest features on an official studio album. As part of the album rollout, fans can expect a limited-edition merch drop via the G59 store.
Lead single “Self-Inflicted” hit #59 on the Spotify Global Chart and has already racked up over 10 million streams, tapping into their early Soundcloud-era sound – dark, raw and relentless. Driven by heavy basslines and rapid-fire verses, the track is striking a chord with longtime fans while drawing a new generation of listeners.
In 2025 alone, Ruby da Cherry and $crim have already surpassed 1 billion on-demand streams. This follows a staggering 4.6 billion global streams in 2024 and more than 20 billion total streams over their decade-long career, cementing their status as some of the most-streamed independent artists in the world. In 2023, they ranked among Spotify’s Top Groups and were a Top 5 Most-Streamed artists on SoundCloud. Backed by one of music’s most dedicated fan bases, $uicideboy$ continue to evolve while staying deeply rooted in the underground culture that shaped them.
ABOUT $UICIDEBOY$:
$uicideboy$ draws light from the deepest corners of darkness, addiction, hopelessness, and pain. The New Orleans-bred duo of cousins—Scott Arcenaux, Jr. a.k.a. $crim and Aristos Petrou a.k.a. Ruby da Cherry—translate a fight against demons into a clever, caustic, and corrosively catchy apocalyptic vision of hip-hop pierced with punk intensity and laced with Southern flows.
The world was first introduced to $uicideboy$ in 2014. Since then, the prolific trailblazers of punk-rap and trap-metal have amassed over 20 billion collective streams, securing their position among the Top 100 Most Streamed Artists Of All Time. In 2023, they were one of Spotify’s Top Groups and Top 5 on SoundCloud Most-Streamed Artists. Their music has earned RIAA certifications and landed #1 on the Billboard R&B/Hip-Hop Albums Chart and the Billboard Independent Album Charts and Top 5 of the Billboard 200 with their 2024 album New World Depression landing four songs on the Billboard Hot 100. Other accomplishments include the platinum-certified “…And To Those I Love, Thanks For Sticking Around” and gold-certified tracks such as “Carrollton,” “2nd Hand,” “Runnin’ Thru The 7th With My Woadies,” “Paris,” and “Kill Yourself (Part III).”
Moreover, their annual Grey Day Tour, which started in 2019, has emerged as a standout and one of the largest summer tours, uniting rap and hardcore genres, playing in arenas and amphitheaters worldwide. According to Billboard Magazine, the tour helped land $uicideboy$ in the Top 20 rankings of highest-grossing hip-hop touring acts of all-time.
In addition to acclaim from Billboard, XXL, Revolver, Alternative Press, Complex, and others, they have established their label G*59 Record$ as a hub for independent talent, boasting artists like Night Lovell, Germ, Shakewell, Ramirez, and more.
