Rising Bronx rap phenomenon Kenzo B officially releases her new track “DeadGame” today via Coke Boys/Warner Records. Watch the video for “DeadGame” above.
The track’s menacing beat brushes up against her commanding delivery. She sinks her teeth into the drill prouduction with warnings such as “Hope they know shit get deeper than music.” Kenzo B spits bars with no apologies and continues to stake her claim as one of the most formidable rappers emerging from the burgeoning NY drill movement. Setting the stage for the moment, she teased the song with the music video, generating over 206K YouTube views thus far.
It arrives on the heels of her 2022 debut mixtape, Top Dawg, anchored by the single “Hood Love Story.” To date Kenzo B has attracted critical acclaim from Pitchfork, HotNewHipHop, Vulture, OkayPlayer, and FADER who declared, “She can really rap, man.”
ABOUT KENZO B:
For Kenzo B, rap is a family business, but it’s also a cutthroat competition. The 18-year-old native of the Bronx, who has quickly become one of the most magnetic voices in New York’s vibrant drill music scene, honed her skills at home, where she vied with her brother, Bando, to see who could write the better verse to any number of borrowed beats. This spirit of rivalry continued when Kenzo took on the world. Her vocal adaptability and dogged attention to detail—not to mention the charisma that practically drips off of her—have not only made her one of the most instantly inimitable MCs in drill but have allowed her to navigate the traditionally male-dominated genre with ease. While she was still in high school, Kenzo released songs like the Dick Dale-sampling “Bump It” and the critically acclaimed “The Realest,” which were equal parts menacing and free-spirited, marked by raw energy and tonal sophistication the likes of which often elude artists twice her age. As she gears up to release a flurry of new singles—including the piercing, furious “No Tweakin” and the scorching track “Sanctioned”—as well as her debut project on Warner Records, Kenzo has continued to hone her rapid-fire flows and expand her songwriting repertoire. That’s all while remembering that, in an era where social media can pull listeners’ attention in a thousand different directions, the best way to make yourself stand out in rap is still to go harder than everyone else around you.
